Promo models

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A promo model is a specially trained staff member who attracts passers-by and visitors when implementing BTL strategies. These are girls and guys with a pleasant appearance that attracts representatives of the target audience. Depending on the specifics of the strategy itself, they can distribute flyers, advertise products, work at exhibitions or presentations. Needless to say that in Moscow, promo models are especially in demand for work in a variety of areas? And you can find them on our website!

Functions performed by promo models

The work of a promo model is to clearly demonstrate their positive attitude to the advertised product. In this way, it should arouse the interest of potential consumers and create a good opinion about it. The purpose of such actions:

direct contact with the target audience, increasing their trust in the brand;
growth of consumer demand for the advertised product or service

It is for these reasons that young people with good communication skills, who are able to present information in an interesting and relaxed way, are accepted for promotional model vacancies. Their appearance must also correspond to certain parameters, which, along with competent speech and good diction, will give the desired result.

What events might require promotional models?

Depending on the tasks at hand, you can order a promotional model for promotions in supermarkets, shopping centers, shopping malls and any other retail outlets where special events can be organized. They often act as the face of a brand, which involves participation in advertising campaigns and presentations at various events.

Promo models are in high demand at exhibitions held by car dealerships and construction companies. Attractive girls present almost all the new products that appear in these industries. Another popular area of vacancies for promo models in Moscow is stand attendants and stand girls at exhibitions. They must disseminate certain information about the company they represent, its products and services. Beautiful girls and boys always attract attention, so there are always a lot of visitors near the stands of such companies.

This section contains hundreds of profiles from applicants, among which there are sure to be those that will suit you in solving your business problems. Do you want your advertising campaign to be successful, and the money invested to return a hundredfold? Search and find professional promo models on Incasting!